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1ère Foire au Vin à EREVAN, Centre commercial à Cotonou

British American Tobacco, Benin

The constantly increasing number of wine consumers in Benin suggested to Mr. Bernard BESSAEDE, Director of Chateau Bordeaux, organizing in late 2009 with the help of AG Partners Benin, the first to launch a Wine Fair at the EREVAN hypermarket.

The objectives for this Fair were:

• create a contact with consumers,
• increase their loyalty,
• help them to discover other kinds of wines
  

The event has attracted some beautiful people: producers, distributors and consumers there have sailed with.

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